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Next Motion Case
Jersey Bred (Movie)
Duration
15 Months
Role
Visual Direction & Animation
Company
Jersey Bred Productions
About the Project
Jersey Bred Productions, a prominent New York-based production house known for delivering top-tier films in American cinema, enlisted my expertise as a Visual Director to create the title sequence for their upcoming feature film, "Jersey Bred." Director Greg Russo initiated the collaboration, seeking a visually striking introduction to set the tone for the movie.
Process
1. Collaborative Initiation:
- Greg Russo, director of "Jersey Bred," initiated collaboration for the creation of the title sequence, aiming for a visually impactful introduction aligned with the film's essence.
2. Thematic Ideation and Placeholder Refinement:
- Engaged in collaborative discussions to conceptualize the theme and tone of the title sequence.
- Iteratively refined title placeholders to ensure they resonated with the overall narrative of "Jersey Bred."
3. Mock Animations and Visual Testing:
- Commenced preproduction by creating mock animations, allowing a tangible representation of the conceptualized ideas.
- Tested movie visuals with these animations to validate the synergy between design and actual footage.
4. Stakeholder Presentation and Iterative Feedback:
- Presented the preliminary title sequence concepts to the director, editor, and other stakeholders.
- Incorporated feedback through iterative discussions to enhance the sequence's visual and thematic alignment.
5. Production Execution:
- Transitioned to the production phase, creating high-quality animations and motion designs in accordance with the finalized preproduction plan.
- Incorporated selected movie visuals and strategically planned shots into the evolving sequence.
6. Post-production Refinement:
- Meticulously blended all elements to create multiple versions of the title sequence.
- Subjected the sequences to a board review, involving discussions and fine-tuning until a consensus was reached.
7. Screening and Prestigious Approval:
- Showcased the approved title sequence during the initial screening of "Jersey Bred," setting the stage for the cinematic experience.
- Garnered attention with the notable presence of George RR Martin, esteemed writer of "Game of Thrones," during the screening.
Result
The title sequence, approved for "Jersey Bred," was showcased during the movie's initial screening. Notably, the screening featured the presence of George RR Martin, renowned writer of "Game of Thrones."
The final sequence, a visual testament to collaboration and creative synergy, effectively sets the stage for the cinematic experience of "Jersey Bred," showcasing the film's essence in a visually compelling manner.